Data in Action
See How it Works
The audio and video data industry is constantly evolving, transforming how businesses, organizations, and teams make informed decisions. For years, TVEyes has empowered data-driven leaders with powerful audio and video intelligence. Here, we showcase Data in Action—real-world examples of TVEyes at work, sharing use cases, insights, and innovative approaches to leveraging media data. Explore our latest news, blogs, case studies, and features below to see data driving decisions.
TVEyes Expands Global Media Intelligence to Canada
TVEyes Canada, Inc. strengthens TVEyes' presence in North America with comprehensive broadcast and podcast monitoring across the country. FAIRFIELD, CT (November 12, 2025) — TVEyes,
Why Brand Mentions Matter and How to Monitor Them Effectively
TL;DR: What Are Brand Mentions? How to Track and Monitor Brand mentions are references to your brand across media, websites, and social platforms. They’re crucial
The Rise of Political Podcasts: A New Frontier in Public Engagement
As media channels evolve, political figures are increasingly embracing podcasts as a way to engage directly with the public. This trend marks a shift from
TVEyes Expands Partnership with AdImpact, Enabling New Broadcast Coverage and More In-depth Ad Tracking across the U.S.
Fairfield, CT – October 14, 2025 – TVEyes, a leader in real-time audio and video intelligence, today announced an expanded partnership with AdImpact, the
9 Essentials for a Successful Public Relations Strategy
In today’s fast-paced media environment, an effective public relations strategy is essential to shaping brand perception, building trust, and earning media coverage that drives increased
How to Conduct Market Research: 7 Steps to Better Insights
TL;DR: Understanding the Marketing Research Process If you want actionable insights to drive smarter business decisions, follow this 7-step marketing research process: Define your goals: Be
Media Intelligence: What It Is and Use Cases
TL;DR: Media intelligence helps organizations track, analyze, and respond to media coverage across TV, radio, podcasts, and online video. This blog explains how media intelligence tools
TVEyes Expands its Ad Intelligence Solutions to Canada and the UK, Strengthening Ad Discovery, Tracking and Filtering Capabilities
Fairfield, CT - September 10, 2025 TVEyes announced today a major expansion of its Ad Intelligence Solutions, extending capabilities into the Canadian and the UK
What Is a Media Strategy? Essentials for Modern Brands
TL;DR A media strategy outlines how your brand communicates across channels to reach the right audience. This guide covers what a media strategy is, why
Paid, Owned, and Earned Media: How Smart Brands Build Visibility and Trust
TL;DR: Paid, owned, and earned media each play a unique role in brand visibility and trust. Paid drives quick traffic, owned builds long-term authority, and
