Using TVEyes to Understand the Impact of Messaging & Inform Strategy
Harmony Labs is a non-profit media research studio combining the power of data, science, and creativity to research and reshape our relationship with media. They build communities and tools to realize this vision, partnering with advocates, strategists, artists, and practitioners to navigate today’s media minefield and reach and resonate with the right people. The organization has spent nearly a decade researching and prototyping with partners and funders including the Bill & Melinda Gates Foundation, the Robert Wood Johnson Foundation, Comscore, Nielsen, Open Society Foundations, and others.
Recently, Harmony Labs partnered with TVEyes to add breadth and depth to its research capabilities – and for an especially important cause.